Industry is the B&B TOOLS Group’s primary target group.

TOOLS, including TOOLS Momentum, is the Group’s market channel for industrial customers. TOOLS comprises both proprietary reseller businesses and independent partners.
The focus segments currently include the process, engineering and manufacturing industries. A common feature for all customers is that they incur considerable costs if their industrial processes are hit by interruptions or production disturbances. This is the basis for our customers’ increased interest in more profitable supply and outsourcing solutions for MRO products and services. This is the Group’s number one area of focus.
Some parts of the Group’s product range are also suitable for other customer groups. One such group is the construction and real estate sector. Packaging product groups and solutions that are suitable for these segments creates the prerequisites for important additional sales. However, B&B TOOLS has explicitly decided that the construction and real estate sector is not strategic in relation to the Company’s vision. The segment is being cultivated via partnerships with construction materials dealers and other external market channels. B&B TOOLS also conducts some sales to the do-it-yourself market via external market channels.

The Nordic region is our principal market

Today, Sweden, Norway and Finland are the B&B TOOLS Group’s principal geographic markets. Through TOOLS’ local industrial resellers and TOOLS Momentum, the Group is currently present in approximately 200 locations in the Nordic region. Customers in these countries are cultivated in a similar manner. Sweden is the single largest market. Sales in other countries in the Baltic region have gradually increased in recent years.